Just a quick announcement to all my potential people:
Laura de Jong from the Amsterdam Fashion Institute is heading a project intended to promote sustainability called Free Fashion.
As a participant I will be giving up shopping for one year. As of November 9th, I have agreed not to buy any clothing or fabric, or to receive gifts of the same. Every 10 days I will be given an assignment to complete which is related to the project. The assignments will be released on the dedicated website which I will link to this page.
I hope that people get on board with this as we are loosing our battles and the current fashion industry is largely to blame. To win the war we need to switch from a trend-based industry to an industry designed to promote self-expression. It's about awareness and appreciation.
But mostly it's about...
PAYING ATTENTION!
Hope to see you all in our shiny new future.
